Marketing & ticket sales for event organisers
Thank you for choosing the Allendale for your event
If your event/activity is open to the public, we can offer marketing assistance to support your own advertising. Once we have your booking form, we'll be in touch about the following:
Digital
Please provide a good quality, preferably portrait-orientation, jpg or png event image (not pdf, please - won't display on website), and up to 60 words of copy, in a Word document or email (not pdf or image format, please - will need to be edited and formatted). Include age suitability for the event if appropriate.
Please provide 2 x A4 posters and a quantity of A5 or A6 flyers, if you have them.
You can supply further print but we may not always have room to display it
Video
If your event or activity has a promo video, let us know and we'll link to it.
Reception Screen Promotions
We have TV screens in Reception, visible to everyone entering through the front doors. For a small fee we can advertise your event or activity, on rotation.
Outdoor banner advertising
We have options for mounting outdoor banners; please enquire re. size requirements.
Note: we're now planning January 2025 on; very little space available between September and December 2024.
We also distribute a monthly e-newsletter, Allendale Monthly (subscribe here) and aim to include all events in the month ahead, and we produce a monthly What's On Guide that can be collected by visitors to the Allendale and from selected local libraries.
Enquiries & submissions
Please send digital images & copy, banner frame enquiries and ticket sales enquiries to Gary Cox: marketing@theallendale.org
Please mark supplied posters/flyers/banners for attention of Gary Cox.
TICKETING: If your event needs tickets...
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We'll handle your advance and on the door ticket sales (on the door from 45 mins. before curtain up and for a short time after - see also below)
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Customers can book online 24/7, over the phone or in person at the Allendale
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Card payment accepted online and over the phone; card or cash in person
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Your event and tickets will be listed on TicketSource, for extra publicity
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For security and fraud prevention, only advance tickets sold through our TicketSource account are valid
(Fees apply - see below)
For certain events, however, it may be possible to handle your own OTD sales, if you prefer - we'll still handle advance. If this is mutually agreed:
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There won't be a member of the Allendale team available to sell OTD tickets
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Customers expect the choice of paying by card or cash, so you'll need to be able to accept both (with your own card facility)
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You must keep a record of the number paying OTD, and you must not exceed the permitted room capacity
What do we need to put tickets on sale?
A completed booking form or contract, with event name, event date and start time.
Your event image and some copy.
Required seating layout (if appropriate, including allocated or unallocated) and total number of tickets for sale.
Ticket price(s), including any concessions etc.
Any minimum/advised minimum age for entry.
Info about strobe, smoke or other hazards used in the event.
Any other relevant information requested.
Ticket handling fees charged to the hirer/event organiser
(please note new fees from 1 July 2024, applicable where the booking form was received on or after 1 July):
6% admin fee on all tickets we sell for the event is charged to the hirer (contract-agreed theatre shows may be different; please enquire).
Please note this policy, offered to customers with a disability or additional needs. Any such complimentary tickets would be drawn from your total tickets on sale:
If you're unable to access a ticketed performance without the support of a carer/personal assistant, we can offer a complimentary ticket for your carer/assistant. Complimentary tickets are not available online – please contact us before you make your booking: phone 01202 887247 or email info@theallendale.org
For more information, please visit Reception, call 01202 887247 or email marketing@theallendale.org